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The Power of Headlines

Posted by on 7:15 pm in Content Writing | 0 comments

You can never touch base with your audience in the most insightful and impacting way possible without a legendary headline. Headlines are so important that writers should actually channel most of their creative effort and time just to forge the best title for their content. With a little amount of space and just a few words, you are able to do the magic of building your brand and engaging prospective customers into your business. According to the website of Kinetic Word know how vital titles and headlines are in increasing your click-through rates. But how can you make your headline compelling? Here is some advice:

Do away with ‘bad words’

Creating brand awareness means attracting your potential customers to click your headline and read your content. But there are some words that may actually drive people away from clicking through. Some of these words include tip (unless it’s a protip), magic, credit, simple, cure, easy, need, free, secret, amazing, trick, always, best, and now, and using one or just a few of these words to make up your headline may trudge your content down.

Negatives are positive for your headline!

You want a headline that’s natural but not too common, intriguing but not fallacious, and one way you can make it as absorbing as possible without being deceitful or sounding too peculiar is by using negatives. Negative words are natural, but they capture our senses more effectively than ‘positive’ terms. Learn to say no in your next headline, it might just do the trick.

Make your headline count

Another great way to capture your attention is with numbers. And you should use digits rather than words, they just work more effectively.

Minimalism is the key

Google search results pages display headlines in a maximum of 65 characters (including spaces) before being truncated. If you see ellipses when you hunt your content down, it means you’re not doing great.

Your Favorite Hair Myths Debunked

Posted by on 7:07 pm in Beauty | 0 comments

There is an old adage that a woman’s hair is her crowning glory. But surrounding this general truth is a myriad of different myths about hair care. If you feel that you know much about taking care of your hair, wait till you read these common hair myths, and how you should not believe them.

Combing hair 100 times or more makes it healthier, shinier

While it is true that combing your hair makes you feel more relax, exfoliates your scalp, cleanses your hair, and stimulates oil that each of your hair strands need, the fact that you are excessively running a brush through your hair means your hair is more prone to breakage. When you brush forcefully and excessively, you are breaking your hair’s protective layer (cuticle), leaving it less shiny and more prone to damage. Brush to relax, brush to style, brush to get rid of all the knots and the dirt, but never overdo it!

Plucking a single gray hair makes them grow two-folds

There is definitely no science behind this tale. Each hair follicle grows only one hair, and plucking it doesn’t mean two hair strands will grow in its place. However, plucking your gray hair can actually be a bad habit, because it can damage your roots and make your scalp more prone to infections. The website of Therapy Hair details how painful and potentially dangerous plucking gray hairs is, which means the best way to deal with them is through applying colors.

With proper hair treatment, you can still repair split ends

When your hair splits, it ends there. There is no way you can permanently bond the two ends back. However, there are certain treatments and techniques than can “mend” your split ends, which means bonding them temporarily to make your hair appear healthy. Products such as hair serum, leave-on conditioner, and hairspray can all give you that healthy, split end-free look.

HMO or PPO: Choosing What’s Best For You

Posted by on 10:02 pm in Health Concerns | 0 comments

Clichés are clichés because of one thing: they are general truths. The adage “health is wealth,” for instance, remains true to everyone. But no matter how universal the need to take care of one’s health is, we have different ways on how we take care of our health. Some engage in physical activities, others are more concerned on what they eat. Additionally, most people feel that they are more secured health-wise when under a healthcare plan.

The pros and cons of HMOs

One type of health insurance most Americans have is HMO, or Health Maintenance Organization. An HMO provides you with a network of healthcare specialists and providers who can give you services when you need it a very affordable price, and in some instances, even for free. However, one drawback is you only get to fully enjoy your HMO benefits if you seek the services of those who are under its network. When planning to see a provider that is out-of-network, HMOs typically require you to see your primary care physician first (who is under the network) and ask his recommendation of the treatment you need.

The pros and cons of PPOs

More and more Americans are now switching to PPOs, or Preferred Provider Organizations, for their healthcare needs. Unlike HMOs, PPOs are more lenient in allowing you to seek services from the providers that are out of their network. It also doesn’t require you to see your PCP first before seeing an out-of-network provider. However, one drawback of PPOs is that it requires higher premiums, and that there is almost always a deductible.

Whatever your choice is, what’s important is for these health insurers to get you the help you need whenever you need it. However, there are some health insurers that are not being true to what they have promised. For instance, Texas prompt pay lawyers often have experience with cases in which the HMO or PPO delayed or refused payment to healthcare professionals. There are also some instances when policy holders are denied of the benefits once promised to them.

Your choice between PPO and HMO boils down to company reputation. You will only know that you’re in good hands when the insurer you chose remains true to its promise of providing you the protection that you need.

Asbestosis: Its Symptoms, Causes, and Complications

Posted by on 6:56 pm in Health Concerns | 0 comments

Asbestos is a naturally occurring fiber present in some types of mineral rocks. Because of its known hazards, asbestos has been banned in many industries in the U.S., including the construction and manufacturing industry. However, some industries still use these microscopic silicate minerals due to its excellent durability and resistance to heat.

One of the most common diseases associated with asbestos exposure is asbestosis. When a person breathes in dangerous asbestos fibers, they may lodge and accumulate in the alveoli – the lungs’ air sacs. Over time, these fibers would irritate the alveoli and cause scarring. Scars in the lungs reduce the organ’s surface area, which means the amount of air that the lungs can take in and out is compromised. Smaller surface area in the lungs also means that there will be less area where gas exchange can occur, affecting the body’s oxygen supply.

Just like any other lung conditions associated with asbestos, asbestosis is known for its long latency period. In some instances, it may take up to five decades before asbestosis symptoms show up. These symptoms include persistent and dry cough, chest pain, discoloration of toes and fingertips, and shortness of breath.

According to the website of Williams Kherkher, workers in the automotive, manufacturing and shipyard industries are at highest risk of inadvertent exposure to asbestos. If you think you have been exposed to this deadly fiber and are showing signs and symptoms of asbestosis, visit your physician right away for an accurate diagnosis. This way, you are able to manage its symptoms, prevent further lung damage, and live a healthier, more productive life.

Furthermore, you can lessen your risk of asbestosis by not being exposed to the fiber itself. If you are working in a high-risk work area, strictly follow your company’s guidelines in handling and mitigating asbestos risk. At home, asbestos-containing materials that are in good condition should be left undisturbed. Damaged asbestos, on the other hand, should be reported immediately to an asbestos removal agency for safe disposal.